It was by complete accident that the Yoni Pom Pom was made: a group of friends from my choir group decided to have a girls night making pom poms fuelled by wine and food. I chose three colours I liked and much to our amusement made a pom pom that looked remarkably like a vulva. Even more laughter was had when Clare decided it needed a trim!

A month or so later, and sick of hearing news reports on the level of violence towards women and girls in the UK, I thought... what if this fun and cute pom pom could make a difference? So this social enterprise was born with proceeds going to the UK charity Refuge